Home Business Video Marketing Secrets Exposed
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are usually mentioned in the video. Hence, people who watch the video are more
likely to buy the product than the people who merely read the text on a website.
For MLM, the concept of video marketing works beautifully. The following are
some reasons why it does exceptionally well here:-
1. It builds the credibility of the sponsor because in most cases people will be
able to see and hear the sponsor in the video. This adds genuineness to the
business opportunity itself.
2. It helps explain the concept in a better way. People would like to hear and
understand than read and understand. Also since the video can contain several
illustrations, it could be much simpler to get to know the concept.
3. Facial expressions and gestures mean a lot to people who are considering
spending money, time and effort on a business opportunity. They can see these
in the video. Hence, the opportunity becomes more real to them and they don’t
feel too apprehensive about it. That is why a video helps bring in more people
into the network.
4. Videos can also help in branding. Hearing you speak out the name of your
business, it sounds more credible and there is a greater chance that the name
will have a recall value. This is a way of branding your product, which is leagues
better than merely writing its name down on your website.
In every which way that you look at it, video marketing works exceptionally well
for network marketing. People in MLM must take the time out to understand this
concept and use it for their promotional needs.